Timeline – 1972 Part 4

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Beetle Bailey Sunday page black-and-white proof, October 17, 1972

Miss Buxley is General Halftrack’s secretary. She was first introduced in Beetle Bailey on November 17, 1971.

Beetle Bailey daily strip, November 17, 1971.

Mort Walker claimed that he had no intention of making her a regular character but discovered that readers liked her. He started using her more and more and eventually she was featured one day a week.

The episode above was her first appearance in a Sunday page. (We do not have a color proof in our archives).

Then, in 1982, the response took a new twist. Letters began pouring in from feminists claiming that Miss Buxley was a “sexual stereotype” and Mort was promoting sexual harassment. They pressured a few editors to cancel the strip, which caused an even bigger furor. Opinion polls were held in many newspapers and a majority of readers claimed they like Miss Buxley. Magazines and newspapers ran articles about her and Mort did many radio and TV interviews.

Eventually Mort was convinced to modify Miss Buxley’s attire and sent General Halftrack to sensitivity training to learn how to behave properly in the office.

The complaints have ended but Miss Buxley remains one of the most popular characters in the strip.

Next week we will move to 1973 in our Timeline series so be sure to check back.

– Brian Walker

 

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6 thoughts on “Timeline – 1972 Part 4

  1. Sincere condolences on the passing of your father, Brian. When I learned of the news, my heart sank.

    Thanks for posting these classic strips here. I have been enjoying them — as well the current Beetle Bailey strip — for some time now (a few weeks/maybe a month or so, to be more precise… believe it or not, I am a relatively new fan of Beetle Bailey).

    Your father will live on in his work, as well as in future Beetle Bailey strips.

  2. Condolences on the passing of your father and a great man to this Nation. I grew up with the Beetle Bailey comic strip and am deeply saddened to learn that the man who created it has moved away from us. keep up the awesome work your Dad started….

  3. I was sorry to learn of your Dad’s passing. I always enjoyed reading Beetle’s antics in Army Times when I was stationed at Ft. Bragg, NC. and it always made me smile. Reading his obit made me feel like I lost a good friend. Thoughts and prayers with you at this time.

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