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Beetle Bailey TV Cartoons – Part 2

A still from the first cartoons in the Beetle Bailey series, "Labor Shortage."

A still from the 1960 Beetle Bailey pilot cartoon, “Labor Shortage.”

In addition to the 150 “Comic Kings” cartoons that Paramount was hired by King Features to produce, they also contracted to make 212 new “Popeye” animated films. Executive Producer Al Brodax wanted these delivered in three years, which created an enormous challenge for director Seymour Kneitel.

Beetle Bailey TV Cartoons – Part 1

Trade advertisement for King Comics Trilogy, 1962.

Trade advertisement for the Comic Kings series, 1962.

In the early 1960s King Features Syndicate signed a contract with Paramount Studios (formerly Famous Studios) to produce 150 animated cartoons for television. The “Comic Kings” series starred characters from three of King’s well-known comic strip properties, Beetle Bailey, Krazy Kat and Barney Google and Snuffy Smith. Al Brodax was the Executive Producer.

Beetle Bailey Bobbleheads


This set of figures from the early 1960s is one of the most sought-after Beetle Bailey collectibles. They occasionally show up on eBay for about $80 apiece and a complete set sold a few years ago for $240.

I used to have a few of these in my room when I was growing up in Greenwich, Connecticut. As I remember it, they were produced by a marketing company owned by New York Giants defensive end Andy Robustelli and sold at The Sports Shop on Greenwich Avenue.

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