Timeline – 1971 Part 3

Beetle Bailey Sunday page color proof, February 7, 1971.

The Sunday page above stars Rocky, who is the editor of the Camp Swampy News. As a muckraking journalist, he uses his columns to take pot shots at General Halftrack.

When Rocky first appeared in the strip, around 1958, he was a former thug from a street gang, inspired by the movie roles of James Dean and Marlon Brando. Here’s an early example.
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Timeline – 1971 Part 2

Beetle Bailey Sunday page color proof, January 17, 1971.

Sergeant Snorkel and Lieutenant Fuzz share an office. They have very different personalities and this leads to inevitable conflict. One of their major disputes is when Fuzz complains about the squeaking of Sarge’s chair. The episode above is a classic example of this scenario.
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Timeline – 1970 Part 1

Beetle Bailey Sunday page color proof, May 24, 1970.

In the 1984 book The Best of Beetle Bailey, Mort Walker explained one of the major themes in the strip.

Beetle Bailey has been studied by sociologists for the way authority is represented. Americans feel that authority should be questioned, not blindly followed, and people in authority in this country accept this resistance as an inalienable right. In Europe and many Asian countries, the class system and regal sovereignty are so deeply ingrained many citizens never question an order. In Italy there is a soldier comic strip where the private always ends up in jail for things that Beetle does routinely. Beetle and Sarge play the game, Sarge doing his job imposing authority and Beetle doing his resisting it.”
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