Beetle Bailey Sales – March 1956

In March 1956, The American Legion Magazine did an in-depth profile of Mort Walker. King Features Syndicate reprinted the entire article and sent it to all of its newspaper clients (brochure shown above).

At this time Mort was earning an estimated $100,000 for Beetle Bailey and Hi and Lois. Beetle was distributed to 400 clients with an estimated daily readership of 20 million. Hi and Lois, which began in 1954, was in 100 newspapers.

Reuben Awards 2015

Every year, on Memorial Day weekend, The National Cartoonists Society presents its highest award, “The Reuben” named after the organization’s founder Rube Goldberg, to the “Outstanding Cartoonist of the Year.”  Recent locations for the ceremony have been Boston, Las Vegas, Pittsburgh, San Diego and, this year, the Omni Shoreham Hotel in Washington, D.C. “Silver Reuben” Division Award plaques were also presented to cartoonists in fifteen different genres. For a complete list of winners go to: