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Timeline – 1968 Part 4

Beetle Bailey Sunday page color proof, June 30, 1968.

In this episode, General Halftrack becomes increasingly exasperated with Zero’s cluelessness. Mort Walker once described Zero as “an innocent young farm boy as sweet, honest and unsophisticated as an ear of corn.”

The ways in which Zero misinterprets orders or misunderstands common phrases are innumerable.
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Timeline – 1968 Part 2

Beetle Bailey Sunday page color proof, February 11, 1968.

Sylvan Byck, the former comics editor of King Features Syndicate, once told Mort Walker, “Have your character get hit over the head at least once a week.” Mort has never forgotten these words of wisdom.

The episode above is typical of the abuse Sarge subjects Beetle to on a regular basis. The image of Beetle lying twisted on the ground in the final panel is a recurring motif in the strip. Readers know that he never gets permanently injured and will always bounce back for another day of punishment.
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